
THOUGHT I WAS THE WHITE GUY?!
FRF 2012. Best of the festival you ask? For me, it was all the cool new bands I discovered at random and by way of doing a great many reviews for fujirock.com. Thanks Shawn!
At first glance, when I shit my pants as soon as ATDI was announced, I thought for sure that would be the highlight, grand finale of my festival this year. And don’t get me wrong, it was a fantastic and powerful show to put a cap on three days of great music, food and people watching, but it was more the unexpected excitement at witnessing lesser-known yet just as legendary musicians without all the rock-image hype necessarily that filled my ears with the good stuff until overflowing for three days straight.
Counting down from five to one, here are a few acts that I am talking about:
5. Mop of Head. Live band disco-tronica with George on “Machines” won me over alright.
4. Steve Kimock. Though truly, I am a far cry from DEAD HEAD 4 LIFE; I don’t have to justify this to anyone. Bernie Worrell on keys come on! (Maybe the brick oven-baked pizza I was eating colored my experience a little extra positively.)
3. Onda Vaga. They lived up to the hype, FIVE times. (Though I really only caught 2.5 of those shows, what I saw they were solid, super-genki and always had the crowd way into it.) Plus, I saw them hanging with the die hard Palace of Wonders crowd at 6am Monday morning after that intense schedule over the weekend. Red Bull anyone?
2. Cock Rock toss-up between Japanese legends-in-the-making Lay-Run and my hometown heroes Los Lonely Boys coming all the way from Texas. These two bands for me this year defined the “Rock” in Fuji Rock Music Festival. Not that it is a bad thing, but lately disco, DJs, jazz and a ton of “World” music have a huge presence. I enjoy it all, but good old fashioned rock n’ roll done right is still a beautiful and inspiring thing. And while Los Lonely Boys are still putting out records, a lot of theirs and Lay-Run’s tunes already feel completely “classic.”
And the number ONE unexpected-exciting-lesser-known-yet-just-as-legendary-musical-act-of-this-year’s-festival was…
1. New Cool Collective! All the way from Amsterdam. Amazing musicians with a sense of humor, having a blast on stage. No ego, just excellent music.
So there you have it, one man’s opinion in a pool of thousands. Really, go see for yourself next year if you haven’t already. And if you have, tell me what you think.
Here’s to another 350-some days of anticipation…Want to start making bets on big reunion shows/headliners for next year?

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